If you liked October’s Box of the Month, you’re in for a treat. We’re proud to introduce the sister piece to October’s Goslings Old Rum box, limited edition packaging for one of Goslings most ambitious products; Papa Seal Single Barrel Bermuda Rum. Klim Design collaborated with Pusterla US to create packaging for this exclusive spirit. The finished product is an artful contrast to our last featured Goslings box, demonstrating the wide variety of premium liquor packaging Pusterla US is capable of producing.
Goslings rum is a heritage product, crafted with care, utilizing distillation techniques that have made Goslings an industry leader. We profiled Goslings storied history and exacting craftsmanship when we looked at Goslings Old Rum, their premium Family Reserve. But Goslings is capable of even more. They set out to make the Father of all Rums, and the result was the incredibly limited, super exclusive, and critically acclaimed Papa Seal.
Goslings Papa Seal is aged for fifteen years in hand selected bourbon barrels. The particular climate of the island of Bermuda is attributed to a distinct aging process, imbuing the product with salt air in a humid tropical environment ideal for barrel aging.
Just twelve barrels of Papa Seal were produced, translating to around 2,500 bottles in existence. Ever. Each bottle comes with a hand-written barrel number, bottle number, and bottling date on the label. It’s about as limited edition as it gets.
Klim Design agency is responsible for devising some of the most memorable brand experiences on the market- especially when it comes to premium liquor packaging. Given the incredibly high-end nature of Goslings Papa Seal, they trusted Pusterla US to make this limited edition box a reality.
If we’re going by appearances, the most remarkable feature of Papa Seal Single Barrel Bermuda Rum is the color. A deep amber-red hue makes the spirit stand out, and boxing up that auburn elixir would be a shame. The beauty of the spirit comes through thanks to a crystal clear bottle adorned with a hand-written label. The product itself is gorgeous. Too gorgeous. It would almost be selfish to hide that.
A die-cut window on the lid of the limited edition box makes the Papa Seal bottle the star of the show. Whereas the Old Rum box relied on foil stamping and screen printing to approximate the appearance of the bottle, the Papa Seal box is purely a vessel to accentuate the inherent beauty of the product. Nothing less than a frame for a work of art.
Rainbow Paper from Ecological Fibers covers the box. Combined with copper-tinged foil stamping, the decoration of the box is deliberately designed to highlight that incredible rum. The wrap evokes something like brown leather, a color that seems to summon feelings of antique, tradition, and dark flavors and aromas like tobacco and bourbon.
The foil stamping work is once again exceptional here, as it was in October’s Goslings Old Rum box. And while we feel a little vain endorsing our own work as exceptional, it’s difficult not to. The minute our foil stamping department stops doing jaw-dropping work is the minute we’ll stop gushing about it. Until then, there’s going to be a lot of talk about foil stamping around these parts.
This copper foil is among the most lustrous featured in our recent work. It catches the light in the most magnificent way possible, revealing metallic textures and reflecting back an inviting, warm glow to the beholder. Two bands of copper foil wrap around the edges of the box. The Goslings logo appears along with the signature seal, rendered here in breathtaking clarity, right down to the intricate cross-hatched lines in the barrel of rum balanced on the seal’s nose.
This limited edition box combines vintage sensibilities with modern flair. It demonstrates the adept talents of Klim Design in creating a consistent brand identity across several iterations of packaging, utilizing entirely different color schemes, shapes, and forms- all anchored by the ubiquitous Goslings seal. The Papa Seal box provides a worthy contrast to the Old Rum edition and is emblematic of the unique properties of packaging when liquor meets limited edition.